Quote:
Originally Posted by Angry Jew Cat
Of course the big programs have a team in place to do their own SEO, media buys, and promotions. Wouldn't you? Why do you think the brograms all jumped the tube train and started riding that out? Because there is huge fucking traffic there AND THEY CAN AFFORD TO HARNESS IT. If I had the patience to dig through all my posts from years goen by, I started saying this shit like 2 years. The programs do not want you as an affiliate! They want to generate that traffic for themselves and cut the middle man.
Brograms have wanted the affiliate out for a long time, and maybe for this industry to survive that is what has to happen. I doubt affiliates will ever be completely gone, but limited absolutely. Small programs will still need the hand of the affiliate model to generate sales, and will continue to work with affiliates. Big programs will only care to work with the real top dawg affiliates, who in all reality have gone beyond what i'd considr the affiliate model and more just contracted sales commpanies.
I wouldn't consider traffic managers a replacement for affiliate managers though. They are completely different entities.
I'll repeat what others have said though, most affiliate managers = completely useless.
/me looks around... that's right, alot of you are right here being useless right now, lol....
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Correct, and well said.
While that may not cover EVERY brogram (before someone comes running in the thread saying, "Not us"). Many have been saying this (generate more of their own traffic) for around 18 months at conferences at the panels. So if you go to some of the shows, they tell people this to their faces this is what they are doing.
That is what always cracks me up about the boards. They run in the rears on some things, and the info you pick up at some of the shows is really informative on the way things are heading. Not only on traffic, but processing, delivery, what they are investing in, etc...