Okay guys...a quick google tells the "rest of the story" and it looks like it's 100% political:
"The advertiser-boycott campaign launched by Color of Change, an African-American advocacy organization with close ties to the Obama White House.
Although the group garnered some success initially, it appears that it is making claims that don’t match reality, with several major companies claiming they never joined any boycott of Beck’s show.
Major advertisers such as Wal-Mart, CVS, ConAgra, and Sargento have directed Fox News not to air their ads during the Glenn Beck Program, according to Color of Change.
The group probably would have been dismissed as a gadfly were it not for its high-level connections to the Obama White House. Color of Change co-founder Van Jones now works in the Obama administration as the president's "green jobs czar."
Exaggerated Boycotts
The anti-Beck activists claim that more than 20 advertisers have dropped the Beck program. Hill and others on the pro-Beck side dispute say Color of Change has greatly exaggerated the effect of its boycott.
Many of the companies the organization lists now deny they have anything to do with the boycott. Newsmax contacted Procter & Gamble, Progressive Insurance, SC Johnson, and Radio Shack, all of which said they have not directed Fox News to pull their ads from the Glenn Beck Program, as Color of Change has stated. "
Here's the article I found that on:
http://newsmax.com/Newsfront/beck-bo...8/23/id/334547