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Old 04-06-2010, 08:22 PM  
Barefootsies
Choice is an Illusion
 
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Join Date: Feb 2005
Location: Land of Obama
Posts: 42,635
Quote:
Originally Posted by hawkadu View Post
Hey Robbie, I know they won't work for anyone without money. What I wanted to say is tubes are full of content from biggest sponsors and they do nothing to remove it. If the industry has to get back on track, big sponsors must take action but they won't as long as they are making money.
That comes down to WHO holds the copyright per licensing agreement.

Not all companies license exclusively, nor do they all shoot their own content. So it would come down to the license and who hold the copyright for each individual production. Which a lot of times, not always, would be the original producer. So it would be up to them to enforce it.

If you shoot exclusively for a company, and they hold all rights including copyright. Then it would be up to THEM to enforce it. To understand why a lot of enforcement is not done, you actually have to understand the back end of content production and licensing.

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