Originally Posted by tical

Scrubbing must be up for some reason. I never really bought into all of the different theories out there when sales drop: summer slowdown, holidays, spring break, olympics, etc. Nothing that would justify a 30-50% drop in ratios.

If hits are the same, ratios should, in theory, stay relatively close to the same. I can't imagine the same people surfing for porn, but not buying it, just because it's spring break or summertime. If hits were to drop, that would be a different story.