Quote:
Originally Posted by CaroMark
I am always surprised when people discover that the quality of the network and the bandwidth used can dramatically affect the responsiveness of their sites. It can be a pleasant surprise to see the slight increase in costs yield a significant increase in sign-ups.
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I am surprised how little webmasters seem to care anymore.
One client, for example, has his "thumbnails" actually loading the full sized
image, resized by the browser to look small. We've explained to him several
time that the page would load about 44 times as fast if he resized the images
to be the same size they are displayed as.
We've explained that at the average speed of a 'high speed" connection, about 200Kbps actual,
his page takes over two full minutes to load, when it should take about 3 seconds. A year
after we first brought it to his attention he hasn't done anything about it. Back when I started
webmasters paid attention to these things, and tweaked their sites to get ten times better
conversion ratios than most webmasters get now. Next we tweaked for retentuion and held
members for an average of maybe six months, with some members staying for YEARS.
Nowadays nobody seems to care, they pretty much throw away perfectly good traffic,
customers who would have bought. They'd rather spend the next five years trying to
keep getting tons of traffic rather than spend a few days doubling the money they make from
the existing traffic.