Originally Posted by Barefootsies

Most people do not understand niche. More over, they do not think they can SELL niche content. I have run into that myself last year when licensing some of my foot fetish and tickling content.

I posted up conversion and sales numbers for site(s) using the content, and retention ratios (similar to that pay site tube I sold earlier this month with 48% retention) over the years on the various sites and people would be impressed. However, in the next breath would say they did not understand the niche, nor could think they could sell it. They would have to learn how to target and drive a niche market they were unfamiliar with.

I can see that to some degree. I would not have the first fucking clue about mainstream porn selling in comparison to my own markets. I know where the forums, link lists, golden quality converting traffic comes from, how to work my SERPS and so on.

Where in some other more mainstream markets, I would not have the first fucking clue. Which is why many stick to what they know, and are passionate about. It makes it easier, and you know how to crop and image, word your descriptions, and cater to that market.

So when you get into fetish, you are getting more specialized and you really need to know, and understand that market. Good quality converting content with a track record is nice. But if you do not know how to target those buying customers, it does not mean shit.

That said, fetish markets are awesome if you know what you are doing. Retention is high. Quality content converts. You are going to have a lot less traffic, but your conversion ratios should be lovely. Plus a decent site, with consistent updates and library should retain fairly well by comparison to mainstream porn.

Some, not all, are wary of niche markets because it requires more targeting and is more specialized then a bigger mainstream porn site. It typically requires 'some' knowledge, or understanding, of the market.