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Old 05-08-2010, 08:23 AM  
dyna mo
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Quote:
Originally Posted by CarlosTheGaucho View Post
Those are offline businesses, built on brand awareness and owning a major market share, you can control your market in the regular offline world by simply not allowing your contestants to compete with you, not allowing them to distribute where you distribute etc. .

For example, guess what happened when Richard Branson tried to introduce the Virgin Cola, I guess he got quite good results in the test markets then Coca Cola came and threatened to terminate contracts with all the bottlers that also work with Virgin Cola, none of the bottling companies would survive if they would loose Coca Cola.

Today, there's not many places you could get Virgin Cola apart from Virgin Airlines.

The biggest companies are the nastiest and they're not even afraid to break the law, they have enough money to settle once they put you out of business.
this does not negate the fact that a business can be built up over the long term. to differentiate b/w *real world* businesses and *virtual* ones misses the point. was there brand awareness for harley-davidson in 1907? no.
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