Originally Posted by Barefootsies

Agreed.

However, it's not the only turd in the punch bowl. In the past 2-3 years, you can think of a lot of other things from cross sales, pay sites that never update, and other credit card practices that also have contributed to the decline.

The O.P. also does not take into account the evolution of the web, and there is a lot more to do on it now then there was 10 years ago. Most people have a limited amount of online time, and doing those hours, they have many things trying to get their attention.