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Robbie, it goes both ways. If the paysite can monetize the rebills then they can also afford a higher PPS. Pay per signup is popular for a reason, people want their money and they want it fast, and don't want to have to worry about retention, or a company going under down the road... Maybe they have high overhead and need the money back quick to pay the expenses involved in generating those sales.
Also it's a lot easier to push volume joins to a new product, which is why Brad is always shopping around for new sponsors with new sites... Popping out his own new exclusive paysites every few months would be time consuming, costly, and obviously isn't what his clients core business is (which is generating leads for the guys who like to run paysites).
I feel ya, I wouldn't pay a PPS over $25 either, but some companies can and those are the guys that attract the volume these days.
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