Quote:
Originally Posted by MetaMan
Did you know supposedly the Gillette founder used to go around and give out blades for free? imagine that.
he built up a user base with the free model and than started to charge.
i wonder if he was one of the first to use the free model.
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Actually, if I'm not mistaken, the razor blade industry has long had the policy of giving away the RAZORS for free to sell the blades. "Buy three blades and I will give you the razor for free." You still see it today. Compare a new razor that comes with 3 blades to buying 3 replacement blades. Often the razor is cheaper than the pack of replacement blades. Some folks just don't pay attention in the store...
Likewise with printers. Selling replacement cartridges is BIG business. The only way to get folks to buy replacement cartridges is to make they have a printer. BOOM! The printers are free or damn close to it. Think about it...$30 for a recycled plastic thingy with $1.50 of ink in it...