Quote:
Originally Posted by dyna mo
i see now, it's a tv conspiracy! i wouldn't doubt that but according to the article, euro&uk tele just lumps more ads into one chunk instead of spacing them out between several breaks so it's the same amount of advertising.
either way,
thx for the clarification.  |
well according to your link:
US: a typical 30-minute block of time now includes 22 minutes of programming with six minutes of national advertising and two minutes of local. Some networks even use a 18 minutes of show/12 minutes of commercial split.
so between 16minutes and 24minutes of ad breaks per hour
UK: the amount of airtime allowed by the UK broadcasting regulator Ofcom for advertising is an overall average of 7 minutes per hour, with limits of 12 minutes for any particular clock hour (8 minutes per hour between 6pm and 11pm).
7 minutes per hour, or no adverts on the bbc
quite a difference