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Old 06-29-2010, 06:13 PM  
arock10
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Join Date: Jan 2006
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Adbrite gave me the link that had sent the fraudulent impressions. Then I simply checked google analytics and saw it had sent 4.5k uniques over a couple weeks (total, not each day). At 3 zones a page, 1.07 page views per unique (obviously bullshit traffic), that comes out to around 14k impressions. So lets say they were 7 cent per k cpm zones (this is probably a high estimate, but whatever). 7 * 14 = 84 cents. Thats how I arrived at that conclusion.

The account was not shared, the account was 100% mine. I ran all my network sites off it, the site in question only accounted for maybe 10% of the revenue generated. I invested money in the existing site, Adam took the money to invest in traffic buys or whatever he was doing with it. We ran into disagreements within the first few weeks as a good deal was wasted on poorer buys. I took care of monetizing the site, so all my affiliate accounts were on the site, including adbrite. I group batches of my sites together to gain the volume advantage to negotiate better deals. So my account was canned because an advertiser was pissed that adam was scamming them ON HIS OWN SITES, not this one, as the fraud on this site was incredibly minimal and without my knowledge. But adbrite followed things back to me because zones from my account where on the site and I owned the site together with Adam who had iframed the site on a very small scale which caused the fraudulent impressions. Thats where the 14k ad zone impressions came from (and thus 84 cents)

But they have repeatedly stated that it doesn't matter, anyone that had anything to do with Adam has been banned (though I'm not aware of anyone else). I'm not sure if it was sfw ads or nsfw ads, though his other stuff I believe is sfw so most likely its some advertiser I've never heard of.

This is just the typical case of an ad company with big advertisers and tons of smaller publishers. If an advertiser gets pissed off cause they were ripping someone off (like this case most likely), they yell at adbrite and adbrite bans everyone. Otherwise adbrite doesn't give a fuck, cause they still profit off these fraudulent hits. They'd rather keep a large advertiser on then a publisher (i dont even consider myself a large publisher), simply cause ad money is drying up more and more, especially with adult.
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