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Traffic is up, sales are down. Ratios are turning to absolute crap. I don't see how the "summer slowdown" applies when you're still getting the same amount (or more) hits. If hits were down, then I'd buy into that theory.
Scrubbing is insanely high these days not to mention, so many customers have been fucked over by questionable billing practices that they've been forced to charge back at some point. Now these customers are in negative databases. Even if they legitimately want to sign up to site, they're declined off the bat.
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