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Ok. So I need licensed content. Where do I get some?
Also, what if my budget is not very much?
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Here's the very first thing you should be doing. Planning.
1. Budget for content purchase. How much can you spend?
2. Niches you are interested in. Keep in mind, they are 2nd to availabiltiy.
3. Amount of content. 100/300/500/1000 scenes?
4. If you want pictures and video. Pictures are handy for promotion.
Answering these questions will get you started on narrowing the field. There are many providers out there, and things are going to vary by answering those simple questions.
You do not need HD quality content for a clip store. You can always buy it, but I would advise against it. When you get into HD content, you will want to make sure you have a copy of Sorenson Squeeze. Which makes multiple formats for content during compression.
You do not need exclusive. I have been re-running my fetish content for years. No matter how many times, new or old store, the results are the same again and again. I have been doing this little 'experiment' for years. Always the same. So you can use semi or non exclusive. You can also re-run your content for YEARS.