Quote:
Originally Posted by sam_mrskincash
My experience is that there are just way too many variables to say that one or the other is the "right way". It depends on the product, the context and the traffic. I think you need to test yourself to know what works best for you.
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Agreed, there are many different texts to use. As BV mentioned "Instant Access" is another one. Also, "Register" seems sort of bland and dry to me when I see it.
I'd like to see some split test results. Setup multiple copies of a page with different 'call-to'action text buttons on each, and see which does the best.