Here is what I am doing and I would be glad to compare notes with others.
Test 1.
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Instead of using traditional CPM method, I am using CPC with banners. So no matter how many times my ad is displayed I only pay for clicks.
Also instead of going after the obvious competitive keywords, I am going after the more broader yet niche keywords. But creating banners that absolutely captures users attention and has an incentive for them to click on.
I will post my results in a weeks time.
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my banners are ugly. But they convert. ICQ 557172149
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