This is some intresting reading on this very popular game
When it comes to casual games on the Web, there are many out there vying for our attention. While we've all played those addictive Flash games our friends have sent us, casual MMOs have been growing in popularity for the past few years. They've become big business, especially when they're implemented through social sites like MySpace and Facebook. Case in point: Zynga, the developer of Farmville and Mafia Wars has an estimated worth of $3 billion.
However, one game on the Web has been accused of being little more than an elaborate scam designed to bilk gamers out of their money. The game, Evony, has an extensive Web presence that has gained a lot of attention for all the wrong reasons, and that's just the beginning of the bad press surrounding the title. Accusations of shady business practices, legal bullying, and physical intimidation surround the game; some of these claims are easy enough to parse, while others are practically impossible to figure out because the real story has become so convoluted that it's a Gordian Knot of facts
Even if you've never played Evony, odds are that you've been startled by at least one ad for the game while you surfed the Web. The ads are particularly notorious because they've grown increasingly scandalous over time. Originally, the advertisements featured buxom women in fantasy-like garb and the text encouraged viewers to save either "the princess" or "your lover."
As time passed, the imagery has become more suggestive. Instead of revealing dresses, the women began appearing in lingerie for no apparent reason. One of the tamer ads shows a woman in jeans and a tank top, with a lot of attention being heaped on her cleavage (accompanied by the confusing tagline, "Play the new game everyone's talking about. It's obvious why they are: It makes you feel like King!"). The ads have yet to become truly pornographic, though there are some that feature nothing more than a pair of breasts over the text claiming Evony is the, "best free web game."
The rest can be found here
http://arstechnica.com/gaming/news/2...s-to-hate.ars/