Quote:
Originally Posted by Jdoughs
As long as I've got niched traffic for sale on my sites, there will be a line up of programs/paysites that want me to send it to them.
No amount of inhouse traffic is enough to cancel out affiliates. For every company getting their own traffic and not wanting affiliates there is 3 out there dying for my clicks.
Also to add, I've sold about 40 ad spots to PROGRAMS looking for affiliates in the last 8 weeks, I think in this economy, and the problems many affiliate programs are having, to sell that many ads consistently, tells me its not so bad and that programs are still looking for affiliates
|
i think this is the point exactly. There are far too many affiliate programs out there. Affiliates stick with what works for them. Getting a good affiliate to change links is VERY hard, even if you offer a superior product.
I think the affiliate program model as we know it is dead/dying. The model is changing. Programs will work to be less dependent on affiliate traffic and more dependent on media buy and core "partners". I believe Shap said this in another thread. Why focus on hundreds of affiliates who send only a few sales a month when you can focus on a few core affiliate partners that have enough traffic to justify the custom ad tools, etc required by affiliates today?