Quote:
Originally Posted by OneHungLo
Affiliates just send traffic to the person who pays the most.
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Which is part of the reason the Adult Net is in the shitter. For every sponsor ripping off customers there are 100s of affiliates sending him traffic because the sponsor is ripping off customers to pay them more than the next guy.
Quote:
Originally Posted by wild johnny
They (affiliates) do not cost them nothing!
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Stopped reading at this point because the posted is clueless. Affiliates don't get paid until a sign up happens. That's an entirely different thing to not costing money. Go think about it.
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With posts like that and others you can see the problems of this industry. It can be blamed in short on "Short term greed and thinking." These are some of the ways this industry fucked itself.
1. Putting too much emphasis on getting traffic. And too little emphasis on keeping the customer satisfied.
This could be seen from the early days of people buying content for a site as cheap as they could and spending the bulk of their money promoting the site. That attitude still exists today. Prices paid for the actual product that keep people buying are too low. The result is "Pulp Porn". Repetitive garbage with little innovation and imagination.
You need something worth buying to keep selling it to a repeat buying audience.
2. Short term greed.
For every sponsor short changing or ripping off customers there are 100s if not 1,000s of affiliates sending him traffic. They bare a lot of the responsibility for customers not trusting us.
Even today I saw a thread about a Dating site being sued for misleading (conning) customers. The attitude of many was the customer is easy prey. Seems so long as the affiliate earns there's no problem. Truth of the problem can be seen in your stats.
3. Short term thinking.
Few in this industry think further ahead than next months paycheck. Even big earners don't, not only those who have to worry about paying the rent next month.
Throwing up increasing amounts of free porn was self defeating. It used to be said loudly a few years ago about TGPs giving too much away. Seemed no one was listening. Nearly every sponsor has put maximum effort in getting as much free porn on the Net as fast as they could. Even now I see Chameleon has a tool to automate Tube submissions. It's a race to see who can load the Internet with the most free porn.
Few did anything to combat Tube sites 2-3 years ago, even though it was clear they would ruin the industry. Many affiliates kept sending traffic to sponsors who were advertising on Tube sites. If affiliates in big numbers had cut off the traffic to these guys Tubes would of withered. They could afford to run because companies like AFF were advertising and affiliates were still ending AFF traffic. Now look where you are.
I know traffic is important, but not to the level we place it. Many of the problems we face today are due to the attitude of traffic being the be all and end all. All industries need to promote and sell their products, few spend as much as we do on that promotion.