|
Do everyone a huge favor and don't call it a 'war on piracy.'
We have actual wars going on with people dying. This may be important but it is not a war. It belittles the people fighting in real war to trivialize the term with idiotic notion of war like a war on drugs or piracy or anything else.
Also, you will carry more weight with a more positive underlying message. Nobody is anti abortion or pro abortion. People are ardently pro life or pro choice. At the end of the day this is a marketing effort. You are trying to sell the public on the notion that people deserve to earn a living for working hard and producing a product worth owning rather than having it stolen from them.
To answer your poll, I support Publishers Rights, I support Pay To Play, I support Honest Income and many other sensible slogans for this long overdue campaign. I do not support calling it a 'war on piracy.' Don't let criminals get to sound like cool pirates (that's a name they chose for themselves with some mystique). Don't trivialize War.
The guy who stole your movie and uploaded it is not a strong swordsman captaining a ship bound for adventure - he is a 36 year old criminal stealing from a store owner the same way he would if he went to a hardware store and ripped off a few 20s from the cash register. We don't call people who steal from a local store pirates, we call them criminals, thieves, scumbags, shoplifters, a burden on society etc...
Controlling the narrative will be critical to your success.
Good luck
|