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Old 10-05-2010, 10:27 AM  
Allison
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Quote:
Originally Posted by DirtyWhiteBoy View Post
You forgot one....

3) Sue and try to get a settlement. Worked for you. Not sure why you wouldn't list your option as a valid one.

Considering the FSC solution is paying a monthly free for tracking content across 16 tube sites (correct me if I'm wrong), I don't really see that as a service worth paying for. 16 tubes + 16 torrents + 16 file sharing site + 16 surfer boards, then it would be extremely valuable. Most of the smaller tubes scrape from the bigger ones, so you don't really have to police a lot of them. All I hear the FSC talking about is tubes, tubes, tubes, tubes.... and while that probably works for the Porn Valley DVD companies, those of us who make a living online know tubes are now just a small part of the problem.

Last I looked into it, the cost was around $400 to track only 10 videos. It would cost me 20k a month to police only 500 videos across only 16 tubes. Then when the find one of my videos on - say one of Nathan's tubes - the system swaps it out for a shorter teaser or ad video that I choose, that will sit in a pile of 1000s of full length free videos? Explain to me how that makes any sense at all, cause I don't get it.

I'm either missing a critical bit of information or simply can't comprehend what is going on, as Nathan condescendingly suggests is the case with everyone. The numbers just don't add up.

Someone please shed some light on the part of this solution that I am obviously missing.
You can participate in the monetization program without participating in the tracker program. This allows you to handle your content as you wish on every tube and torrent that is integrated. Currently there are what 8 or 9 tubes integrated and that number will be growing. This one is a no brainer to participate in if you'd prefer not to be hunting down uploaded content & sending DMCA's to those tubes.

Whether you use and how you use the FSC tracking system is a business decision. Yes, there are other services or you can handle them inhouse. We have over 3000 pieces of video content, yet not all 3,000 of them are abused by infringers. We have paid additional fees to have all of our titles tracked to get some data on where infringement is occurring the most & what titles of ours are impacted the most. It's quite surprising as it's not always what our most popular content is.

Now we have the data to determine how much and how often we want to track in the future. In addition, the data tracks all the DMCA notices & gathered legal evidence which is an extremely important component for us.

Every company has different business needs. Some companies make the most money on their newest releases & are primarily concerned about release from the most recent 6 months. Other companies have specific sets of content that have the most value that they want to ensure are not infringed. And other companies like us, end up quite surprised at which content is infringed on the most & how it tends to be specific to certain scenes or DVD's and not all over the board.

When it comes to tracking & removing (whether through the FSC or another system), the key component is studying what is going on and finding a way to prevent infringement in the first place.

The FSC APAP now has 9 tubes willing to use technology to help prevent infringement in the first place going forward. There are other strategies as well including how you distribute content to your paying members, end user litigation, and other technology uses & legal approaches.

This finger print and filtering announcement about taking steps in the right direction towards prevention vs. reaction.
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