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Originally Posted by DirtyWhiteBoy
OK, that much makes sense then, thanks for posting that.
So then the question becomes, how easy will it be for pirates to strip out this meta data that is being added to the video? I would think if someone can break DRM or remove EXIF tags from photos, it may not take long to strip the videos of this. I'm sure this was already taken into consideration, but it seems like something that may be easy to defeat with a little know-how.
Another question is, if it's a finger print, does the printing take into consideration a video that may be scaled up/down or have the ratio change to try to elude the system?
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DWB, the meta data is not stored in the video, its in the VideoDNA database at Vobile. Vobile reports it back to the tube (in case of a match) with the match result. Nothing is stored in the video.
And yes, it takes into consideration scaling, quality and cropping.