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I have a very different view of the business than many. I view it from the angle of them buying content. Not just from me but from others both content stores and custom shooters. This is what I see.
Loads of sponsors have been trimming content budgets for years. Buying less or buying for less. It's across the board as well. From the bottom to the top. How long and how many times do we see content producers in here trying to drum up business?
A top end site was asking if others would like to share the custom shoots of Dean Capture. Sponsors are always looking for cheaper content. Not as good or better, just cheaper. Quality is not important to many. It's about the price.
The image they portray here isn't the image they portray to content providers.
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