Originally Posted by DVTimes

a marketing idea I had today.



See what you think of this idea.



Offer a gamble option.



The person would go on your site and if they went to sign up, then changed there mind, a pop up box would offer them money.



It would work this way, they would have to sign up for a newsletter and then they would get the chance to win a prise (and it would be guranteed).



The bulk of the prises would be $1 to $20 (for instance) which is a token that can be used to pay towards membership for the first month. Ie, if they win $2 then they get $2 of the membership.



You could also offer other prises, say cd's, dvd's, free membership.



Not sure if it would convert better, but I think many may sign up for a free newsletter just for the heck of it to see what they may win. At least you can then send them a regular newsletter.