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Old 11-10-2010, 02:52 PM  
Paul Markham
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by james_clickmemedia View Post
It's crazy how much magazines used to pay for photo shoots.
They wanted the best for their customers and could afford it. I suppose the two things are linked but the deciding factor was the number of magazines that could go on a delivery van and on a shelf. It limited the titles.

To get on delivery van, which was controlled most times by a distributor and not the publisher, the magazine had to sell in high numbers. To go on a shelf, the magazine had to sell in high numbers. So magazines paid for content that was right for their readers, not the cheapest. Most prices were fixed. We got extra for a large spread, centrefold, front cover.

An editor requiring 6 sets a month would get 60 submitted to him. You got it right or you didn't sell. There was no place for bullshit, buddies, marketing, or being a "Bro" if your content didn't get the readers approval you didn't sell.

Videos broke that mold and started to list more and more titles. At first some saw a benefit in sales. Then when everyone else listed more titles the benefit was lost. So some produced more titles and the merry go round got real crazy. Over all sales didn't increase enough to cover the extra production for the extra sales. And production budgets were cut.

Except with a few companies, Hustler, Vivid, Evil Angel, Anabolic, Private. They kept their production budgets high and their sales reflected it. As others lost sales due to customer dissatisfaction. Customers for porn are repeat buyers, lose one on a brand and he doesn't come back. For some of those who kept quality high it works well, even today. With the Internet hurting their businesses. For others they are giving away their content for pennies, scrambling for business.

Have you seen the process repeated on the Internet?

I'm just an old phart who's still making money from porn after 33 years. Thanks for reminding people maxjohan.
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