View Single Post
Old 11-12-2010, 03:18 AM  
Paul Markham
Too old to care
 
Paul Markham's Avatar
 
Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by DJ The Kid View Post
Awesome post, and advice Paul!
Thank you, just trying to throw out some ideas to stop the decline. Nice to see so many with better ideas. That was sarcasm to the trolls.

Quote:
Originally Posted by KillerK View Post
The problem is

Why should I pay for premium content only to have the tubes steal it from me. It's not like they ruin the quality of it by posting it, I help their tube sites get better.
Because if you don't have great content why should anyone buy a membership or renew one?

Yes you have to do what Robbie does and lock it down. Once you have great content locking it down is worthwhile. But there were other ideas for making a members area more appealing to members in my first post. Things Tubes can't steal so easily.

Here's another reason to produce premium content. And pay for the extra effort apart from sign ups.

DVD sales. There is still a DVD industry. Not flourishing but still there and still buying. If your content is good enough and the price right they will buy. They don't, to my knowledge, pirate content for DVDs. So imagine getting an extra $1,000 to $5,000 for every scene you shoot. Yes if it's good enough they will pay $5,000.

Magazine sales. The magazine industry is on it's last legs. But there's still a few companies who will pay $1,000 to $2,000 for a one off publishing right in the US. For solo girl or girl-girl. Add that to a possible sales in the UK, EU, Japan and second rights it makes up for a nice side line to fund content production.

Cable sales. Yes cable still buy content. Get out and find who they are and sell to them.

The only lines you have to cross is going out and selling it. Once you have a client you have them for as long as you produce the goods. We still sell to Trojan in the UK, they bought PRO a UK publisher best known magazines were Mayfair, Club and Men Only. Eva handles all that now. They've been clients for well over 20 years.

And the most important line is quality. If the content isn't good enough you won't sell it. And why should someone buy a months membership for it?

Also niche. They don't do anything with the micro niches. So if that's your bag then your out of luck. Sorry if that's true. But for many sites the possibilities are there. It always amazed me and Eva that so few Internet companies didn't sell content elsewhere. Money on the table ignored.
Paul Markham is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote