GoFuckYourself.com - Adult Webmaster Forum - View Single Post - Want To Compete With Tubes? The Answer Is MICROPAYMENTS

Atticus · 11-20-2010, 02:16 PM

I was under the assumption the OP's idea was to have the customer load $10-$50 in credits at a time, then deduct $1-$2 from the users account each time they purchased a video/pics whatever. Its really not micropayment but more the cam business model for paysites. The problem is you then start getting into the same territory as a regular paysite, if the consumer is unwilling to shell out $30 a month, then why would they purchase $25 in credits? The site would have to provide them with a promo, like $5 free to try out the service. However this would drastically increase the upfront costs as you would still have to pay the studios and bandwidth.

I can picture a lot of affiliates giving this a whirl if the site gave their surfers $5 free in credits, then either 35% rev share or $30-$100 pps once they purchased. Especially if the big studios were involved (Vivid, Wicked, Hustler etc).

The other problem with the itunes comparison is iTunes is incredibly successful because they provided the initial hardware. Millions of iPods are out there and iTunes is the easiest platform to fill the device with music/videos. The ease of use is incredible and its very hard for any competitor to overcome this. With the iTunes for porn model there is not a built in hardware component and you're going to have competition. The more saturated the market, the more the entire concept will fail as it's based on massive volume. The only way around this is to obtain exclusive distribution rights with the above mentioned big studios. This equals a ton more money.

I think it's a great idea and something that will eventually happen, but to be successful I think the OP is drastically underestimating the cost to set this up and the employees it will take. To achieve the critical mass needed to reach the top the sites burn rate will be huge.

I would be interested to know if a pay site has actually tried this? Instead of a free trial or $30 a month, set it up with the cam site payment method. Offer $5 free in credits (just an email required) and then purchase $10-$25 in credits and buy the scenes for $1-$3 per. The affiliate earns 35% or a set PPS once they purchase credits. You could even offer updates from other pay sites. If you have a big tit site one day your new scene available for $2 is from Claudia-Marie.com. If someone uses their credits on that scene the pay site keeps all of the money but they now can upgrade to Claudia-Marie's site and Robbie gets to keep the entire amount, with no affiliate payout. Or the pay site and Robbie split the $2 and if someone signs up to Claudia-Marie the pay site receives an affiliate rev share payout? Just some thoughts.

11-20-2010, 02:16 PM
Atticus Confirmed User Industry Role: Join Date: Dec 2004 Location: Las Vegas Posts: 1,051	I was under the assumption the OP's idea was to have the customer load $10-$50 in credits at a time, then deduct $1-$2 from the users account each time they purchased a video/pics whatever. Its really not micropayment but more the cam business model for paysites. The problem is you then start getting into the same territory as a regular paysite, if the consumer is unwilling to shell out $30 a month, then why would they purchase $25 in credits? The site would have to provide them with a promo, like $5 free to try out the service. However this would drastically increase the upfront costs as you would still have to pay the studios and bandwidth. I can picture a lot of affiliates giving this a whirl if the site gave their surfers $5 free in credits, then either 35% rev share or $30-$100 pps once they purchased. Especially if the big studios were involved (Vivid, Wicked, Hustler etc). The other problem with the itunes comparison is iTunes is incredibly successful because they provided the initial hardware. Millions of iPods are out there and iTunes is the easiest platform to fill the device with music/videos. The ease of use is incredible and its very hard for any competitor to overcome this. With the iTunes for porn model there is not a built in hardware component and you're going to have competition. The more saturated the market, the more the entire concept will fail as it's based on massive volume. The only way around this is to obtain exclusive distribution rights with the above mentioned big studios. This equals a ton more money. I think it's a great idea and something that will eventually happen, but to be successful I think the OP is drastically underestimating the cost to set this up and the employees it will take. To achieve the critical mass needed to reach the top the sites burn rate will be huge. I would be interested to know if a pay site has actually tried this? Instead of a free trial or $30 a month, set it up with the cam site payment method. Offer $5 free in credits (just an email required) and then purchase $10-$25 in credits and buy the scenes for $1-$3 per. The affiliate earns 35% or a set PPS once they purchase credits. You could even offer updates from other pay sites. If you have a big tit site one day your new scene available for $2 is from Claudia-Marie.com. If someone uses their credits on that scene the pay site keeps all of the money but they now can upgrade to Claudia-Marie's site and Robbie gets to keep the entire amount, with no affiliate payout. Or the pay site and Robbie split the $2 and if someone signs up to Claudia-Marie the pay site receives an affiliate rev share payout? Just some thoughts.