Quote:
Originally Posted by signupdamnit
Many sponsors have large urls on promo material. Sometimes even banners. An increasing number of surfers will just type the url in rather than click it. I don't have a problem with logos, only urls. If the sponsors does this realize that a certain percentage will do as described and that you are then providing the sponsor with free branding.
It's not something I insist upon but given the choice between two equal programs I will favor the one without urls on affiliate promo material. This one can hit your CTR somewhere between about 1% - 10%.
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That's one of the main things I look for too. More and more sponsors are doing this with their promo material.
But if a sponsor lets me make my own promo banners for them, I'll use them.
I don't mind logos at all. After all, I'm sending surfers to their site. But I want to make sure as much as possible they go there through my affiliate link, rather than typing the url in the tool bar.