Denny you have already showed your business intelligence by offering $100 for a business that does over $600 a month.
Let me see ohhh that $300 I have coming in a couple of days..... mmmm ahhh fuck it I'll sell it for $100 and you make $200 profit straight away
WOW that would be a real deal wouldn't it!
It may not have much traffic but the little it does have are returning customers who PAY!
It doesn't take rocket science to understand the fact that if they stay after 6 years of no promotion then it must work!