Quote:
Originally Posted by tiger
Price points won't matter until the cap gets put on the massive amounts of free content.
|
exactly! we're dealing with two critcal issues:
1) recession
2) abundance of free content
1 is feeding 2. everyone is trying to figure out a magic recipe but both issues are a waiting game.
i see lots of restaurants in my area going out of business and it's not because other restaurants are giving away free food.
my traffic has increased but ratios haven't increased with it so people are still looking, just not buying...yet!
from my experience with price points the lower price works well for stuff like special offers, mailers, etc... especially when it's time limited because the impulse becomes greater (i.e. black friday).