Quote:
Originally Posted by dgraves
that's just the way things are but it's up to the site owner how they want to deal with it. when we first opened our site 5 years ago we have 50 video and pic sets and we charged $24.95. now when you join you get over 600 videos and pic sets for $29.95. i guess you can say that the first ones to join are pissed because you get alot more for your money now.
i bought an ipod a few years ago and a few months later they came out with the same model that had twice the storage capacity and three times the battery life for the same price. did apple rip me off? was the previous model not worth the price i paid?
i can totally understand what you're saying and i think members would love to get the discounted price if you changed your price point perminently.
|
You might understand but your analogies are bad. You can't compare what I am saying to buying something tangible and then a couple months later a newer, better version comes out. You also comparing monthly membership fees vs one time purchases.
I think surfers feel that a site with TONS of content might be worth paying $30 for them to get access to all of that content. They get to search through it all for the stuff they like, watch it all and save everything they like. All for $30 and the whole month to sort through it all. So what you got left to offer them for month 2 for them to pay $30 again? .005% of what you already gave them for $30... it simply is not worth it for most people to rebill for just a couple updates. (this is just for picture and video sites). They can cancel with you and go sign up to another site and see another 10,000 new videos vs the 20 that you going to offer them for the same price. That is if you are lucky and they are the type to still pay and don't go to tube sites to see it all.
The solution, give them more value so it is worth it for them to pay to stay on for additional months, or give them less up front, or both. Or reduce the price beyond the first month. But the current model / methods for pic and vid membership sites is broken for several reasons, this just being one of the many things wrong them.