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How A Mainstream Webmaster Would *Fix* and upmarket quality porn company
Marketing man. First thing he would do is to tell them to set up a webmaster program and spend at least half the turnover of the site on driving traffic to the site. Also give them what ever help they needed. Then employ a couple of people to look after these webmasters. Plus fly around the world to all the shows.
Upmarket porn company. Isn't that going to take a lot of focus off what we do?
Marketing man. Then, and this is the genius of it all, give away the product they're selling in aver increasing amounts to affiliates with TGP sites, Tube sites, Blogs (write their text as well) plus give them programs and hosting to allow them to run these sites.
Upmarket porn company. So give away the product we sell?
Marketing man. Well yes but 10,000s will view it everyday and 1000s might click through to the site and 1 in a 1,000 might buy a $30 membership. Then as you don't produce enough scenes at the moment, you must release at least 5 new ones everyday to keep the affiliates sites updated with new content.
Upmarket porn company. It's going to be very expensive to produce our level of porn in those numbers.?
No problem we can get some guys to shoot content for a few $100 a scene to fill the site. Anyone who can point a camera will do the trick.
Upmarket porn company. Don't you think that might harm our branding we spent decades building?
Marketing man. Not sure, but think of the 1,000s and 1,000s of people viewing your content for free on Tube sites that earn money from selling memberships or advertising to companies who don't give them content.
Upmarket porn company. So what are the projected earnings?
Marketing man. That's hard to say, because no one really has a clue. But if it starts to slide. You can lease your exclusive content to other paysites or get other paysites to share your exclusive shoots.
Upmarket porn company. I'm not sure I want to endanger my core business with this scheme.
Marketing man. You don't understand how the Internet works. It's based on giving it away to millions so a tiny % buy a membership.
Upmarket porn company. NO THANK YOU.
It's a bit tongue in cheek and sarcastic and I'm sure Damian and Agent would pitch it better. But can you see the problem from the other mans POV?
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