Originally Posted by harvey

Wrong. There's a certainly measurable difference for same content and different color combination. Try the same site with black, white, blue, pale yellow, pink and green and then tell me if there's no difference. Furthermore, try decent non-exclusive content and super hot exclusive content with the wrong color combination and you'll tear your hair off.

There have been at least 50 years of research on psychology of color and hundreds of millions of dollars spent and thousands of millions of test subjects (aka MARKET) involved, I assume there must be a little more to it that just "content converts".