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Originally Posted by signupdamnit
Well they aren't stupid. If you never update and they can tell this by the fact that they never see any new updates why wouldn't they cancel? Do you buy the same Movie on DVD over and over again? Would you subscribe to HBO for one year if all they did was show the same 5 movies over and over with no updates? Of course you wouldn't.  If you're not updating once a month you're significantly hurting your rebill rate. I know this doesn't mean as much to many sponsors who now focus mainly cross sales and carding schemes but back in the day retention was one of the primary concerns that a paysite operator had. |
It's not about being stupid - everyone, including you - only expect what is sold to you. YOU are in the Industry and EXPECT everyone to match a standard YOU set. But that isn't what our buyers expect...
How many people do you know with 100's or even 1000's of dvd's or games? Why do people buy them to watch/play them over and over again?
People will spend $50 on a single porn dvd... it might be a good dvd, but it's still $50 for just one movie. Big price, one thing, it makes no difference - it's what is sold to them!
Selling archived sites or archived content to best scenes, isn't really anything new. Normally these sites don't update, they still charge monthly but less than the main site - and even members - that can access the same content in the main site that updates, will purchase the archive for the simple fact of making it easy for them to find their favorite stuff quickly - and they do retain, just like the main site.
This works with everything sold in the world.. If you're not sold/given free oil changes with your new car, you don't simply expect them because the last new car had them - for sure if you don't ask. Normally we end up placing that value some where else, in something else that was sold to us.