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I don't see how piracy would ever seriously hurt box office sales. You simply can't replicate the experience of going to a theater.
Maybe they lose the broke asses who can't afford the rising ticket prices, but I personally LOVE going to the theater, whatever the price is. The new 3D movies are a bonus. Usually its the low class idiots who talk during movies anyway, so better to raise prices and keep them out.
I do believe piracy has done damage to the movie industries DVD sales. Doesn't make any sense at all to buy DVDs when you can jack them.
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