|
Many Thanks for posting those Amadrec
Thats the data we should try and compare when we have concerns.... here are mine for past 5 months
nov. 2010 26% submissions 84% approvals
Dec 2010 23% submissions 82% approvals
Jan 2011 16% submissions 87% approvals
Feb. 2011 26% submissions 76% approvals
mar 2011 22% submissions 80% approvals
Now what I have trouble with and I hope you can follow me is that when you look at these numbers they seem somewhat stable on the surface but here 2 things that concern us about these reports...
1. Now this is a critical point here please follow me...
For the months of...
Nov 2010
Dec 2010
jan 2011
Feb 2011
For reasons beyond my control there were no site updates what so ever for 4 months. However even with no updates the MONTHLY JOIN FORM SUBMISSION PERCENTAGES seems relatively steady based on form hits to submissions versus approvals.
2.Now site was finally updated beginning of march and was very very active until about 2 weeks ago.
Strangely the join form submission percentage remains close to 25% submissions with 80% approvals
Now I also feel it is necessary to mention this cumulative join form submissions for 4 years in a row
2005 30-35% join form submissions
2006 30-35% join form submissions
2007 30-35% join form submissions
2008 30-35% join form submissions
The average was 30% for those four years of yearly submission percentages!
So the question we had was how do you explain that kind of recurring join form percentage when traffic was doubling or quadrupling, updates were changing, tours were changing but during those years the submission percentages magically evened out!!
HELL WOULDN'T A RATIONAL PERSON EXPECT ONE YEAR TO BE DEVIATION OR INCREASE TO 45% OR 50% I MEAN 30% FOR 4 YEARS IN A ROW???
No matter what new affiliates you had, no matter where your traffic was coming from, no matter how often you updated the numbers still were fixed at an average of 30% join form submissions for each of those years.
The question was asked to ccbill MANAGER how can you explain this constant and seemingly fixed number of 30% for each year when all of these other variables (traffic,affiliates,updates,content) were changing and not constant?
Well ccbill rep SKILLFULLY provided two answers...that did not in fact answer anything!
1. First he said well if you are stuck at 30% just increase your traffic and your sales should go up! Well hello genuis we had increased it,decreased it,quadrupled it you name it and the numbers were still fixed at 30%
2. He said well we are APPROVING 80% of your transactions which is a damn good amount! In his mind, as long as they were approving 80% that was an outstanding joib for them
So back to my recent stats how is it that for 4 months with no updates the percentages still seem to reach their new averages of 25% submissions?
If I read the data correctly its telling me thru ccbill no matter how much traffic you send to form, no matter how many affiliates you have, no matter whether you update or not, you still seem to magically arrive at BASELINE percentage averages 25-30% submissions
Regardless of what work you put in to get that traffic to the signup form.
Now it is our contention that the only way to arrive at these fixed numbers is to have throughput maximized when your form hits are MINIMIZED.... and then to have through put MINIMIZED when your form hits are MAXIMIZED
I don't have the answers to why this is happening but when we check and recheck our stats especially the past year or so days when form hits are MAXIMIZED
the join form submission % seems to go down.
If for some reason the join form submission percentage does not go down with the extra form hits, then the approvals go down and denials go up.
I don't know what else to say on it...I would like to know with all the changing variables how do we arrive at a seemingly fixed amount of submission percentages over the long haul?
Its a fair and reasonable question and does not mean anybody is being accused of anything. It means why work on traffic, why work on content, why work on affiliates, if the numbers are going to stay constant and average.
No updates....same traffic 25% join submission.....fresh updates same traffic 25% join form submissions
|