This shows clearly why you should always try to have your major costs in the same currency as your main income. Because otherwise you take on a huge currency exchange risk.
Say you had a server in Sweden but income in USD and the server costed you 100 SEK per month (in 2001 say $10)
So now, your server still costs 100 SEK but you would now have to pay ~$15 since it's now at around 6 SEK per USD or something.
Clearly shows what risks are involved in doing cross border businesses. It can of course go the other way around too, so it's a game of ups and downs.
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The truth is not affected by the beliefs, or doubts, of the majority.
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