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Old 03-29-2011, 11:22 AM  
robwod
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Join Date: Nov 2005
Posts: 2,539
Pristine, not that it matters now since the site is sold and being transferred to new ownership. The site was built to send traffic to sponsors, not built to have people hanging around browsing for free to deliver ad views. It was meant to keep the focus relevant, deliver what someone was looking for, and help them get to the sponsor as quickly as possible. It did/does this well.

Higher bounce rates do not always translate to poor quality. In fact, in this case, it was pretty fine tuned for it's intended purpose.

Last edited by robwod; 03-29-2011 at 11:23 AM..
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