Mark;

Our credits are sold in the local currency expressed as 1€ = 1 credit with the customer's internal balance expressed in either $USD or €. Being based in Rotterdam, Holland we deal with a large revenue share of Western European customers so the concept of € v. $ is a bit different.

Valuation of the "token" is always open to debate, e.g.; whether to sell tokens for 1/200 unit of currency or at 1:1 to the currency of reference. The philosophy is one of the customer being aware of the expense or that the customer needs to conceptualize new value i.e.; 10 tokens = 1 Currency Unit.

My own personal belief is that familiarity is the best path to take ... I think people like to understand what something is going to cost them in money terms. Most long term players in the cam industry have adopted this currency equalized approach. I suppose we pass many customers around, as buyers at one website or another, one thing to consider in customer acquisition is familiarity with a substantially important aspect to a buyer — cost.