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Old 03-31-2011, 02:54 AM  
Paul Markham
Too old to care
 
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by AdultKing View Post
As I have said in many other threads, people are still sitting on the same business model that existed when I started 15 years ago.

Tour, Subscribe, Content Area + Affiliate Programs which took off around 2000

The model is old, the surfers are disinterested and more savvy about how to get your content for free.

So what's the solution ? Entertain and engage the surfer , don't just throw a members area at them.

The reason why we made so much 15 - 10 years ago was that there were less sites and high demand. Filesharing hadn't really taken off, tubes weren't even dreamt about , even YouTube as we know it now is only 7 or 8 years old.

There is a huge amount of free content around, content doesn't sell like it used to because there is (a) so much of it cheap or free and (b) it's more readily available.

What's the solution ? Interactivity and engagement. Passive sites don't cut the mustard anymore.
Quote:
If you hit your finger with a hammer you are careful not to do it again because it hurts, but most of this industry is doing everything that hurts and not learning from it.

Dont blame Facebook, dont blame Nathan/Manwin, blame your fucking selves for being so fucking dumb! Do something new for fucks sake.. these threads frustrate me , I am sure that there are some smart people left in this industry, perhaps they can lead the way because the masses seem to want to shift blame to some other problem rather than the fact that they are too stupid to try something new.
If there is one main reason it's the belief that "Traffic is King" because it led to so much money being spent on traffic and so little on the product that 1,000s of sites and affiliates could pop up and all were sharing from the same pot.

The increase in traffic was largely in countries we couldn't bill or simply didn't have the disposable income to spend. The actual market never expanded enough to take up the expansion in the suppliers.

Why don't sites improve the product? Most can't because of skills of the shooter or the cost of making a members area that's god enough. The head long rush to go exclusive, to please affiliates submitting to TGP sites, led to more cheap content because no would pay for a decent scene. We were making more selling non exclusive than any custom shooter could dream of. And the same goes for every good shooter.

Adult's not dead, just a lot of people in it and many more are just hanging on.
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