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Old 04-04-2011, 03:11 AM  
Paul Markham
Too old to care
 
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Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by Bake View Post
Most pople have always under valued re-bills,
Agreed 100%.

This industry spends most of it's money on getting an initial sale and a small amount on keeping the sale rebilling.

And then whoops for joy when the average retention is a few months.

Business is all about customer satisfaction. We just thought it was all about him having no options.

When we were giving him 1,000s of options. By opening 1,000s of similar sites.

Last edited by Paul Markham; 04-04-2011 at 03:13 AM..
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