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Old 04-15-2011, 12:28 PM  
AmeliaG
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Join Date: Jan 2003
Location: Los Angeles
Posts: 10,531
Quote:
Originally Posted by pompousjohn View Post
First of all you need to decide whether you are going to police the industry or not. If you are, a boycott is in order. Most likely a lonely and ineffective one, but hey, that's what you get for being a cop.

Let's assume you are not.

You need to come up with an optimization strategy and that is all.

How much work are you putting in?
How much is your time worth?
Aside from labor, how much cash are you spending to promote this sponsor?
How much are you spending for each dollar you are putting in the bank?

Work this out for all your sponsors, then concentrate on the ones that give you the best ROI. If your campaigns are optimized based on your overall EPC and the formulas you use to determine that are solid, then it doesn't matter who shaves and who doesn't.

Honestly, I usually do boycott any sponsor I think is treating surfers shady (however lonely and ineffective my boycott might be). Always really. Except, in this instance, it is someone I've been promoting for a while, with fairly minimal effort and cost, and good ROI (even if they are shaving, which they appear to be). Which is why I was all up in their site putting together promo in the first place. So I feel really conflicted. Normally, I would absolutely pull links, but it is not like everything is converting awesome in the current economic climate and I have kind of specific niche traffic for the most part to begin with.
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