Quote:
Originally Posted by Barefootsies
You've probably never saw the point of using different registrars, or Analytic accounts.
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If you have links to actual examples or papers which demonstrate name servers adversely affect search engine rankings then please post them, otherwise it's just talk.
The issues related to name servers that can affect ranking, as per my understanding are:
1. Uptime / availability of the name server
2. Correct configuration of the name server.
3. Distribution of the name server - goes to configuration - eg: if you have two name servers ideally they should be located on two separate networks.
If the name server is not always reliable, or slow, this results in the crawler seeing your site as slow to load, affecting ranking. If the name server is incorrectly configured then it may affect ranking as the crawler may see old cached entries or incorrect serials. If your name servers are clumped together then any network issue between them and the crawler will also affect load time or site availability which can affect ranking.
However if your name servers are dispersed and working properly, then what they are called should not affect ranking. Also having one set of name server instances should not affect SEO.
I'm happy to be shown where I am wrong here.