Quote:
Originally Posted by CurrentlySober
In my personal experience, Lower perceived value = Less purchase made.
(I am talking about a site selling individual video downloads for a one time fee. Not a membership model)
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This is something I find really interesting.
I was talking to a sales guy on a plane the other day and he was telling me how they ahd a great product (yeah all sales guys say that), point is ti was priced low and they kept getting the question "what is wrong with it?" - they upped the price by many multiples with the exact same product and that was when they started to sell a whole lot more of them.