"Chat Recovery" Programs - Intelligent Discussion?
Perhaps I'm missing something here but I simply do not get the benefit of these services based on the following:
1. We all know that surfers have been trained over the years that if they close a "join page" they're going to be presented with a better offer than what was initially presented to them. Although I don't have any solid stats, I'm guessing that a very large percentage of surfers will not join a website before closing out a the join page to see if they get a discounted offer. That being said, most of these "chat recovery" programs like to pitch their product as "found money" or "recovered sales", etc. When in fact it's not "found money" or "recovered sales", the surfer was going to join the site regardless, the only reason they closed the join page and arrived at the "chat recovery" program was because they wanted to see if they would be presented with a better offer before joining. Why would I pay someone 50% of the sale just because the surfer wanted to be sure he was getting the best possible rate?
2. Isn't 50% a bit excessive when you're talking about a potential customer that you've gotten to your site, and then to your join page through no assistance from the "chat recovery" program. You paid to get the customer there (whether from long-term branding, seach engine traffic, PPC, affiliate traffic, etc). We pay affiliates 50% of a sale when they're actually driving the customer to the site. Why would I pay 50% to another party that isn't even bringing the customer to the site? I would think something more like 10% would be more in-line with the service being offered by these programs.
I'm just looking for some "intelligent discussion" on this subject particuarly from other program owners as well as companies offering chat recovery solutions.
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