Quote:
Originally Posted by DamianJ
I've just had an idea.
1) Make better porn
2) Stop giving away porn
3) ...
4) Profit
What do you think Markham?
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Make better porn. Well that's a no brainer to bring in more sales. Damn sight more than tweaking tours. Shooting content specifically for the tours, not just taking clips out of the movie. Produce something that will entice the surfer, show him that the site is different from the 100s of others doing the same thing.
For years I've listened to people say something like "My site only convert 1-500" and the reply was get more traffic. The industry spent a fortune on getting more traffic. Now the biggest company in online porn and probably offline as well, spend more on getting more traffic. The results are clear to see. The more traffic we got, the smaller % that converted. Now Tubes have the lions share of traffic and conversions suck.
Few people really sat down and asked themselves "How can I really convert more of the traffic I have?". Yes they tested tours, tried different layouts, different join buttons and lots of other things that might of meant 1-500, going to 1-490. The surfer is way to clever to be tricked by changes of design. And most changes were what other sites had changed to and from before.
Few came up with some revolutionary design that made people buy a LOT better.
The problem and answer was simple. The customers weren't fools or newbies. They had seen it all before. They had signed up to sites with great tours, with flashy button, with all the tricks possible. To find the site wasn't living up to the promises of the tour.
They became very skeptical buyers. They looked long and hard at a tour, how many videos/sets promised, what was the erection capability of the site. Not just HD, because nearly everyone had it. So any advantage was lost.
When the sale was made, everything depended on content. How long would he stay, when would he come back, how much did he trust an upsell withing the site.
In the early days very few could afford to spend money on anything, let alone content. The few who could thought content was cheap and anything would do. Then is would, today it will not.
Sites, big name sites as well, were buying custom content for $300 a solo girl scene exclusive. That does not get anyone good content. Because anyone who can shoot good content can sell it to markets that pay 10 times that price. What ever you say about me isn't the point. It's not just me, it's any decent shooter wouldn't work for what most sites will pay for exclusive content.
Not me, Viv Thomas, Jack Harrison, Steve Colby and many many more. The guys who did couldn't break into better market.
Today a good shooter doing a wedding with a videographer can charge $5,000+ for an afternoons work. And that's not the ceiling by a long shot. A lot of the great video shooters now work for DVD companies. A lot of the best models under exclusive contracts work for DVD companies. Very few work for online guys on an exclusive basis.
Yes it's all about content today. It's simply that after 12 years of really pushing online porn, we've gone about as far as we can with "marketing" if we haven't then we're not very good.
Yes keep tweaking and improving, but it won't make a lot of difference. Because the problem lies elsewhere today.
Now the thing is and this is important.
Can online afford to step up to better content?
Maybe Manwin can, but I doubt if many can.
I quoted what a good solo girl site would cost to build in terms of content. Fabian posted how it cold be done. Most laughed at him. On B&B you saw the reaction. Still if it can be afforded, why isn't it?
Because 3 solo girl scenes for $2,000 doesn't buy good content. Even if the shooter is working 5 days a week, he's not making a lot of money. Unless he can't get to other arenas of photography.
Quote:
Originally Posted by Cherry7
Paul, you talk about better content, then you attack Mr Peabody. If you believe in better content you should support him.
He produces better content than you and yet you show no respect.
The irony is what you produce is 99% indentical to all the porn you attack. Show one review site that sees something new or better in your work.
It seems the only person that thinks your work is great is you.
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It's one picture. If Mr Peabody would like to give me access to his site, I will do him a review of the content. To date I've not seen one online shooter who could sell sets to offline. That in itself is a damning comment.
If I produce content 99% identical to what I attack. These other guys are crap at marketing. Because I earned a lot more than the shooters did and probably some of the sites.
I'm not worried what review sites say today, because I haven't shot for over 3 years. When the site was launched it got high marks.
As the content was free, shot for magazines, then the content store and not for a paysite. It does nicely thank you.