Quote:
Originally Posted by Fabien
Ok let's say that you always have (for a couple of months, close to a year) good signup ratios in the beginning of the month and then it slows down and it picks up. Always the same patern (so obvious) or, if you would get 10 signups/day for 4 days and then nothing for 4 days and then it picks up again. Would you go hummmmm ????
On the affiliate side for this matter, sponsor using Nats by the way.
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law of averages.
when you deal with smaller numbers use your weekly or monthly average and then see how you do from month to month. When you not sending a lot of sales some days you will get 4 signups, some days 0. But when you look at your signup total for the month vs other months they should be pretty close assuming your traffic amount/source remained equal. Too many people try to compare sales by the day when they simply get too few sales. Like someone who sends 50 signups a day wonders why 1 hour he can have 5 signups and then he can go 3 hours with none. Same exact thing.
small numbers = longer period of time to get a true average. don't micro watch stats with small numbers. will drive you crazy.