The ICO has started implementation,
http://www.ico.gov.uk/ they have a cookie opt-in on the page now. 90% of users declined to opt-in for a cookie.
Some results analysed here,
http://chinwag.com/blogs/sam-michel/...w-drops-use-90 and you can see the cliff edge when they started putting it on there. I imagine that CCBillEU will have to comply eventually as well as anyone else big enough to be above the parapet when they start to try and dish out fines.