Quote:
Originally Posted by woj
"Although CPC was also lowest for the ElectricBicycles.co.uk domain, the difference was not statistically meaningful."
so you wouldn't save any $$$....  |
In that case it wasn't significant, but "the ad also showed more frequently and had a higher quality score" is more often than not going to lower the CPC...at least in my experience so far it's panned out that way more often than not.