Quote:
Originally Posted by ManPuppy
Because, hard as it is to believe, much of the nation does not have cable/satellite. Those who do, do not necessarily have universal access to all channels. Once they do, there are far more choices to make, and the masses tend to stick with what they watch traditionally (broadcast networks), unless they're lured to a compelling niche - and much of cable is aimed at niche markets. The big broadcast networks are more able to keep a firm hold on their markets through local branding. So, dull, bland, lowest-common-denomitaor broadcast programs get renewed every year, while clever cable shows that speak to a narrow audience struggle with their budgets.
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Which poses another interesting question. Does this mean the mindless droves that watch stupid shit that gets renewed year in and year out are easier to sell to than those who are more into thought provoking style of shows?
You would think a network would be able to match its audience to advertisers that would suit them, but maybe not.